
Better leaders. Genuine results.
Develop your leaders to transform your impact.
Want higher talent retention? Increased employee satisfaction? Better performance? Empower your leaders to be your leading edge.
Start with who
Most organisations start with how they need to grow or change. Smart ones start with who they need on board to get them to where they want to be.
You don’t just need leaders who know how to do the right things, you need leaders who are internally motivated to do them.
Leadership identity, development and effectiveness are intertwined; and identity is the foundation on which to build. Teaching textbook leadership skills, without supporting the person behind the title, will only get you so far.
When you give leaders to navigate their own mindset, emotions and behaviours you empower them to change from the inside out. They become not just the leader they want to be, but the leader you need for your leading edge too.
I help organisations to develop leaders who are self-aware, self-assured, self-motivated. They are empowered with tools to navigate change, build relationships and motivate people for genuine results.
Services
If you are an organisation looking to develop and empower your leaders, I can help you in one of three ways.
StoryMasters Workshops
I offer workshops on the following topics to support leadership identity development.
Developing your leadership identity
Building emotional intelligence
Raising your leadership profile
Using stories to influence for impact
Topics and timings can be tailored to your request.
StoryMasters Leadership Coaching
Run as a six month experience, this programme provides access to all of my leadership identity development tools alongside coaching and can be run 1:1 or in a group.
If run in a group format, a bank of 1:1 coaching sessions for leaders to tap into to take their learning deeper can be commissioned as an additional resource.
Bespoke Consultancy
While the majority of my coaching work now focuses on leadership identity development, my experience spans:
Brand strategy including organisational purpose and narrative development and storytelling
Personal profiling strategy for executive teams
Culture, values and behaviour consultancy
Executive, life and purpose coaching
If you have a specific challenge you’d like to discuss please get in touch.

Working with Val was a joy. She really got under the skin of who are as an organisation and what we wanted to achieve. The process gave us focus and clarity on how to play to our strengths and show up both authentically and strategically to represent our brand well.
Let’s connect
My coaching blends my 20 years experience of building brand identities and a holistic coaching approach that draws on neuroscience, positive psychology, transactional analysis and systems thinking to help you empower your leaders to be your leading edge.